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ODD82
Our message, intention, and how we translate them into visual language.
BRANDING / GRAPHICS
AJUNG KIM
LOGO
DAMIREE KIM
01
BACKGROUND STORY
01
BACKGROUND STORY
We focus on the moment
where boundaries begin to glitch.
We focus on the moment
where boundaries begin to glitch.
Germany and Korea,
two different cultures,
different languages,
different ways of thinking.
Somewhere in between, a subtle misalignment begins to appear.
Not fully in conflict,
not fully blended.
Like a signal slightly out of sync, familiar, yet unfamiliar.
We explore that glitch.
Germany and Korea,
two different cultures,
different languages,
different ways of thinking.
Somewhere in between, a subtle misalignment begins to appear.
Not fully in conflict,
not fully blended.
Like a signal slightly out of sync,
familiar, yet unfamiliar.
We explore that glitch.
Germany and Korea,
two different cultures,
different languages,
different ways of thinking.
Somewhere in between, a subtle misalignment begins to appear.
Not fully in conflict,
not fully blended.
Like a signal slightly out of sync,
familiar, yet unfamiliar.
We explore that glitch.
02
MAIN VISUAL LANGUAGE
02
MAIN VISUAL LANGUAGE
IN-BETWEEN
OVERLAY
SHIFT
LAYERS.
02
MAIN VISUAL LANGUAGE
IN-BETWEEN
OVERLAY
SHIFT
LAYERS.
Layered images overlap, creating soft distortions between clarity and blur. Familiar scenes shift subtly, carrying a quiet sense of distance and belonging at once.
Layered images overlap, creating soft distortions between clarity and blur. Familiar scenes shift subtly, carrying a quiet sense of distance and belonging at once.
The ODD logo reflects how we live, balancing completeness and incompleteness. The circle represents familiarity and shared roots, while the half form suggests openness, instability, and new potential.
The ODD logo reflects how we live, balancing completeness and incompleteness. The circle represents familiarity and shared roots, while the half form suggests openness, instability, and new potential.
This tension extends into our visual language, where forms overlap and softly distort. Familiar scenes shift slightly, revealing a quiet sense of distance and belonging.
This tension extends into our visual language, where forms overlap and softly distort. Familiar scenes shift slightly, revealing a quiet sense of distance and belonging.
03
BRAND CONSISTENCY
03
BRAND CONSISTENCY
03
BRAND CONSISTENCY
ODD82 Brand Poster
ODD82 Brand Poster
Exhibition Poster : Home
Exhibition Poster : Home
Social Media Posters
Social Media Posters
More about
Our message, intention, and how we translate them into visual language.
LOGO
DAMIREE KIM
BRANDING / GRAPHICS
AJUNG KIM
DISCOVER MORE
Continue the story
DONGHYUN KIM
GRAPHICS & CURATED BY
DISCOVER MORE
Continue the story
DONGHYUN KIM
GRAPHICS & CURATED BY
DISCOVER MORE
Continue the story
DONGHYUN KIM
GRAPHICS & CURATED BY